The Profile Picture
Visitors to your company profile always see the profile picture first. Use a picture that makes your company look friendly and competent at the same time. Many company pages use a simple but memorable logo as a profile picture. Depending on the size of the company and the market, it can also make sense to use a picture of your team or your headquarters.
The Background Image
To emphasize the visual presentation of your profile, you also need to make an effort to create a successful background image. Use it as an eye-catcher and express the values of your company here, for example, or refer to further content.
Below the name of your profile, there is space for the slogan of your company. The content of this short text should precisely summarize what you offer and what your company stands for.